Sberbank launching geoanalytics service

RUSSIA / FSU POLITICS - In Brief 21 Oct 2020 by Alex Teddy
The bank cum tech firm wants to make money out of its account holders' data. It will analyze data about transactions and the locations these happened at. They are using 2GIS' service. Sberbank bought 2GIS earlier in 2020.Sber will sell this info to companies so the companies know where to set up branches and what prices to charge. City and regional authorities are asking Sber for data so they know about public transport movements. Sber will be going head to head with mobile phone companies which are already in the geoanalytics game. Sber vowed not to share personal data.

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